How to Watch Apple Announce the iPhone 17
Eagerly anticipating the next iPhone? You’re not alone! Indeed, every year Apple’s iPhone announcement event generates massive buzz. Therefore if you want to witness the unveiling of the iPhone 17 firsthand here’s your guide on how and when to tune in.
When to Expect the Announcement
Apple typically unveils its new iPhones in September. Mark your calendars for early to mid-September as that’s the most likely timeframe. Keep an eye on Apple’s official website and news outlets like MacRumors and 9to5Mac for the official announcement date.
Where to Watch the Live Stream
Apple provides several convenient ways to watch the live stream of their events:
- Apple’s Website: Head to Apple’s official website on the day of the event. They usually have a dedicated section for the live stream.
- Apple TV App: If you own an Apple TV, you can watch the event directly through the Apple TV app.
- YouTube: Apple often streams its events on their official YouTube channel. This is a great option for those who prefer watching on YouTube.

What to Expect During the Announcement
Besides the iPhone 17 expect Apple to showcase other new products and software updates. For instance, they might announce new Apple Watch models AirPods or updates to iOS and other operating systems. Additionally be prepared for detailed presentations highlighting the features and benefits of the new devices. Typically Tim Cook Apple’s CEO presents and leads the event. If you want to stay up to date on Tim Cook you can also follow him on X.
Staying Updated Before the Event
The weeks leading up to the announcement are filled with leaks and rumors. While not always accurate these leaks can provide hints about what to expect. Tech blogs like The Verge and TechRadar are great sources for staying informed about the latest Apple rumors.