Deezer Tackles Streaming Fraud with AI Music Labels

Deezer is taking a proactive step against streaming fraud by labeling AI-generated music. This move aims to increase transparency and ensure fair compensation for human artists on the platform.

Why Label AI Music?

The rise of AI-generated music presents both opportunities and challenges. While it can democratize music creation, it also opens the door to potential fraud and manipulation of streaming numbers. By clearly identifying AI-generated content, Deezer aims to maintain the integrity of its platform.

Combating Streaming Fraud

Streaming fraud can take various forms, including:

• Bots generating fake streams to inflate royalties
• AI-generated content flooding the platform
• Misleading listeners about the origin of music

Deezer’s initiative helps to mitigate these risks by providing listeners with clear information about the music they’re consuming. This allows them to make informed choices and supports genuine artists.

How Deezer’s Labeling Works

Deezer implements a clear labeling system to identify AI-generated tracks, distinguishing them from music created by human artists. This involves:

• Identifying AI-generated content through algorithms and human review
• Adding a specific tag or label to the track’s metadata
• Displaying the label prominently within the Deezer app

Benefits for Artists and Listeners

This initiative benefits both artists and listeners:

• For Artists: Ensures fair compensation and protects their creative work from being overshadowed by AI-generated content.
• For Listeners: Provides transparency and helps them discover authentic music.

Industry Impact

Deezer’s move could set a precedent for other streaming platforms to adopt similar measures. This could lead to a more transparent and equitable music ecosystem, fostering creativity and innovation while combating fraud. As AI continues to evolve, such measures are crucial for maintaining the value of human artistry.